On 25 October 2026, VPMilk proudly took part in the Kim Thoa Festival marking its 11th anniversary in Tây Ninh, bringing hands-on activities for mothers and babies and a chance to connect more closely with consumers.
On 25 October 2026, VPMilk proudly took part in the Kim Thoa Festival marking its 11th anniversary in Tây Ninh, bringing hands-on activities for mothers and babies and a chance to connect more closely with consumers.
As a brand that puts “TÂM” — wholehearted care into every product and every step of its growth, VPMilk keeps working to offer a wide range of nutritional products for Vietnamese families. Alongside product quality, VPMilk values listening to and connecting directly with consumers, so that every product and brand experience feels closer to Vietnamese families. Joining the Kim Thoa Festival was one clear expression of that spirit — a chance to meet, interact and connect with mothers and babies.
Bringing the product experience closer to mothers and babies
At the Kim Thoa Festival, VPMilk created an experience space where mothers and children could learn about and try the brand's products first-hand.
Through free milk sampling and nutrition advice, customers could taste the products for themselves and learn more about nutritional choices for the family.
It is also how VPMilk hopes to close the gap between brand and consumer: instead of learning about a product only from its packaging or advertising, mothers can try it and choose what suits their needs.
Extra fun with a lucky draw
Besides sampling, VPMilk ran a lucky draw for customers with purchases of VND 500,000 or more.
For VPMilk, every activity at an event is not only about introducing products but also a chance to create positive, memorable experiences for customers.
Connecting directly – listening to understand consumers
One of the things VPMilk values most about community and family events is the opportunity to meet and listen to consumers in person.
At the Kim Thoa Festival, the VPMilk team met many families and heard about their real needs when choosing nutrition for mothers and babies.
These conversations are valuable input that helps VPMilk keep improving its products, its communication and the brand experience to better meet the needs of Vietnamese consumers.
VPMilk – “Delicious milk for Vietnamese families”
Guided by “Delicious milk for Vietnamese families”, VPMilk believes value lies not only in great taste but also in suitability, nutrition and the trust a product earns from consumers.
Joining the 11th Kim Thoa Festival is one of the ways VPMilk brings that vision to life through close, direct experiences with customers.
VPMilk believes that by listening to families' real stories and needs, every product and activity can become an even better fit for Vietnamese people.
Continuing the journey with Vietnamese families
The 11th Kim Thoa Festival has closed, leaving many memorable moments with mothers and babies. For VPMilk, the smiles, experiences and conversations at the booth are the most meaningful rewards of every community event.
VPMilk sincerely thanks all the families who visited, tried our products and showed their love for VPMilk at the event.
VPMilk will keep bringing its products, experiences and brand story closer to consumers on its mission of “Delicious milk for Vietnamese families”.
VPMilk – Delicious milk for Vietnamese families.
